1 Roof = 1 Tree

Watering the plants – (R-L) Mr. Georg Harrasser, Chief Executive Officer, MONIER Asia Pacific and Mr. Tan Fun Kwai, Managing Director of Total Investment

MONIER Malaysia (MONIER) kicked off its ‘1 Roof = 1 Tree’ Corporate Social Responsibility campaign at a premier development Uplands, Ipoh through a strategic partnership with leading local property developer, Total Investment Sdn Bhd (Total Investment).  Through this initiative, a total of 48 trees will be planted at Total Investment’s Uplands development in Ipoh.

The ‘1 Roof = 1 Tree’ campaign will see MONIER will plant a tree for every MONIER Energy Efficient roof purchased by developers. Ipoh-based Total Investment is the third property developer to participate in this campaign; the other two being Gemar Jaya Development Sdn Bhd in Kuala Lumpur and Pangkoo Maju Sdn Bhd in Perlis. In preparation for this campaign, MONIER also set up a Tree Bank comprising young trees and is on the lookout for more suitable tracts of land to cultivate ‘green parks.’

MONIER’s range of roofing solutions especially our Energy Efficient Roofing Solutions or E3 was conceived with the intention of helping consumers harness the full potential of their roofs in the interests of sustainability. Property developers who incorporate such roofing solutions create more value for their customers as not only do MONIER roofs help reduce the indoor temperature through our proprietary technology, but also contribute towards a sustainable environment.

Tree planting ceremony – (R-L) Mr. Georg Harrasser, Chief Executive Officer, MONIER Asia Pacific and Mr. Tan Fun Kwai, Managing Director of Total Investment.
The Monier team together with the team from Total Investment